Top 5 Video SEO Myths

A little while ago I wrote a post detailing the biggest YouTube SEO Myths. This week I’m following it up with a few, more general myths about video SEO as a whole, not just specifically YouTube. So let’s get into it:   1. Videos need to be short Like many…

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Friday Video – Branding YouTube Descriptions

This week's Friday video is just up on our YouTube channel and talks about how to get your company branding into your YouTube descriptions. A little while ago we did a video on How To Brand Your YouTube Videos and we promised we would do videos which expanded on the points mentioned in that…

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Why Consistency Trumps Virality When it Comes to Online Video

  • Post category:Marketing

When most businesses decide to bring video into their online marketing mix, they often approach it with the mindset of developing a big production video, often with the hope of it going viral. There’s been budget allocated towards getting something developed, and it becomes one big project. But this is…

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Friday Video – Mobile Video Optimisation

  • Post category:MobileSEO

For this weeks Friday video, we want to share a great interview that discusses an area that gets more and more important as technology moves on - mobile video optimisation. In this video, Tim Schmoyer from ReelSEO interviews Jeroen "JW" Wijering, the co-founder of JWPlayer, and he shares some really…

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4 Tricks to Turbo Charge Your Keyword Research

Before you invest time into creating a video, you want to know that people are going to care about what you’ll be saying. That’s why you need keyword research. If you’re new to keyword research, there’s some great beginners guides here and here. But for the purposes of this post…

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Friday Video – Why YouTube Views Get Stuck at 301 Views

  • Post category:Video

The Friday video this week comes from Numberphile who talks to Ted Hamilton from YouTube and gets a brilliant explanation for why YouTube videos get stuck on 301 views. Perhaps you’ve experienced this 301 views issue with your videos or seen it on other people’s. Either way Numberphile gives you…

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How the Rich Snippets Algorithm Update Affects Video Marketers

  • Post category:SEOVideo

The past few months have been an interesting time for video in the search results, with Google making changes to it’s algorithm that have had a massive effect on the way these video results are handled. All these changes impact the handling of rich snippets, and change the way that…

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Friday Video – One Simple Word to Increase Your Conversions

In this week’s video, Sam looks at a simple trick to improving one of the most important metrics that any online marketer tracks - conversion rate. In most cases, a small increase to your conversion rate can have a massive impact on leads/sales driven through the site, so it’s well…

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How to Restore a Deleted YouTube Account

  • Post category:TipsVideo

In this post we’re going to look at how to recover your YouTube account once you have deleted it. Just a quick point on terminology before we get into this post. There is a difference between a YouTube account being deleted and terminated. A deleted account is something that you…

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Why You Need to Be Using Video Testimonials on Your Site

If you’ve got a website, one of the most important areas to measure is your conversion rate. This is the percentage of people that come to your site and carry out a desired action - whether it be a purchase, filling in a contact form, or signing up to the…

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